Task
Industry PDX asked us to help them out with this Converse spot by applying some 2D animation to new and old existing footage. We took this as an opportunity to implement some unique animation styles as well as breathe life into some iconic vintage content.
Our Approach
This spot ran primarily on social media, so our goal was to move fast and grab attention. Everything here was based on found footage and already shot elements with the goal of bringing them back to life with a new spin.